Featured Articles

Best Law Firm Websites: Key Takeaways to Learn From

One of the best ways to improve your website is by looking at the competition, seeing what they have to offer, and then implementing those features on your website.  In […]

SEO for Lawyers: What to Know for 2021 (Report & Strategy)

If you want your law firm to grow in 2021, you need to improve your website’s search engine optimization (SEO).  The National Law Review reports that 96% of people use […]

Law Firm PPC vs SEO and Content Marketing

There are two main ways to generate leads for a law firm online: PPC ads and SEO. Many law firms shoot straight for PPC ads because it has the potential […]

Personal Injury Marketing: 17 Tips to Grow Your Practice Today

Want to become the top personal injury law firm in your city? The competitive nature of injury law makes personal injury marketing crucial. Whether you’re a small or large firm, […]

Law Firm Marketing: How to Build a Strategy & Win Clients

Today, it’s painfully obvious the tried-and-true law firm marketing strategies aren’t working like they used to. Marketing has changed, and if your firm’s strategy falls behind the trends, your client […]

Social Media for Lawyers: 5 Best Platforms to Use in 2021

In today’s digital era, almost half of the world population is on social media — and that number is expected to keep growing. Social media has influenced more than just […]

Law Firm Website Design: Need-to-Know Best Practices

How do you know you’re implementing the best law firm website design you can? How do you know your site will convert visitors to clients? 72% of people searching for […]

Using Templates to Draft Legal Documents Faster and More Accurately

By Danielle DavisRoe, Affinity Consulting Group Despite all the automation available today, many legal documents are still drafted using a method that’s highly prone to error. Most attorneys simply search […]

What Law Firms Gain by Moving More of Everything to the Cloud

A few short years ago, reporters were marveling that many attorneys were not aware that the programs and applications they relied on to conduct their daily business were based in […]

Practice Management

Does Your Online Reputation Pass the Bar?

Many of us used to rely solely on the recommendations of family, friends or colleagues when we were on the hunt for something – whether it was a new restaurant, […]

The Future is Now: The Virtual Law Practice

The idea of a virtual law practice, often called “elawyering”, can be traced to the early days of the Internet when early law firm Web sites such as http://www.visalaw.com and […]

How to Hire the Right Private Investigator

Panic sets in – the mediation is looming and you aren’t sure that you will be able to defend your client with the current evidence. You decide that some investigation […]

Should Attorneys Practice From The Cloud?

The legal industry has been slower than other fields to adopt new technology. For example only 1/3 of practices use legal billing software. Attorneys often prefer to be conservative regarding […]

Building An Effective Social Media Policy

The use of social media throughout the employment cycle is becoming more common. Policies, standards, and best practices are being developed and implemented to reduce potential litigation alleging discrimination, wrongful […]

Should Firms Focus on “Commodity” Services or Higher Value Work?

Commoditized services or high value work… which should be the primary focus for law firms? Lately, the legal industry’s enthusiastic spectators have been engaging in a vigorous argument over contrasting […]

Legal Marketing

Hookups: Networking Can Be Exciting

The thought of networking can be intimidating, awkward and unpleasant. Yet the ability to connect with other professionals and make a positive impression is not only important for your career, […]

Law Firm Website Design: Need-to-Know Best Practices

How do you know you’re implementing the best law firm website design you can? How do you know your site will convert visitors to clients? 72% of people searching for […]

Why Clients Switch Firms

Why Clients Switch Firms The level of dissatisfaction with lawyers is at an all-time high. And if you can come in and give some service and some results, you’re going […]

Eight Reasons Why Marketing
is Essential For Your Firm

Eight Reasons Why Marketing is Essential For Your Firm Let me list for you quickly some of the key reasons why marketing is so essential for a litigation practice today. […]

Turning Your Practice
Website Visitors into Clients

Turning Your Practice Website Visitors into Clients Today, the vast majority of potential clients will check out a lawyer’s website before retaining the law firm. To turn this traffic into […]

Top 7 Internet Marketing Mistakes
Law Firms Need To Avoid

I’ve worked with dozens of attorneys helping to enhance their online presence and market their firms. I’ve also studied many more and it isn’t uncommon to see lawyers (often busy […]