Featured Articles

Find More Time from Your Practice to Do What You Love

Five Tips to Increase Efficiency Every Day Have you ever said to yourself, “I love helping my clients improve their lives, I love being my own boss … but keeping […]

90-Day Fiancé: Breaking the Myths

90-Day Fiancé– Breaking the Myths  If you have ever watched the popular reality television series 90-Day Fiancé, you may have found yourself wondering, is this really how U.S. immigration law operates? 90-Day […]

Top Mistakes When Investing in SEO

SEO can be a complicated process. That’s especially true for busy lawyers focused on practicing law. Even with the vast amount of knowledge available on the internet as it relates […]

Top Considerations Before Migrating to MS Office 365

Office 365 from Microsoft is a software platform built on a highly redundant and secure infrastructure. It is offered with a monthly or annual fee and includes SharePoint for intranets, […]

5 Local SEO Hacks for Attorneys

If you’re an attorney, location-based searches are one of the primary ways potential clients are finding you online. Generally, someone seeking an attorney will search for one that is geographically […]

A Quick Guide for Protecting Your Firm Against Hacks

Information is the new currency, which makes it worth stealing. Each day, hackers invade organizations for useful data such as personally identifiable information, passwords, market-moving news and corporate intelligence. From […]

Key Considerations When Starting An
AI Program For Your Law Firm

Artificial intelligence has been dominating the legal tech landscape in recent years. By now, most firms have decided that they need to incorporate AI into their practices for one reason […]

Outsourcing Office Services in the Legal Industry

Many law firms, no matter the size, have at one point struggled with the concept of outsourcing their office support services. Whether they are grappling with how to monitor an […]

A Story Of Lawyers: A Fun Children’s Book Series About the Legal Profession

Jacqueline Buyze, Esq. is an attorney and the author of the children’s book series “A Story of Lawyers™” which educates children about the work that we do as lawyers. With […]

Practice Management

Advising Clients on Social Media

In today’s digital landscape, it’s more important than ever to have a social media profile that tells a clear, cohesive story. Given that social media posts can have serious legal […]

Top 7 Internet Marketing Mistakes
Law Firms Need To Avoid

I’ve worked with dozens of attorneys helping to enhance their online presence and market their firms. I’ve also studied many more and it isn’t uncommon to see lawyers (often busy […]

How the “The Unknown Unknowns” Will Kill Your Practice

When trying a case, the number one rule of putting anyone on the stand is: “Never ask a question you don’t know the answer to.” Asking a question of a […]

The Difference Between
Operating And Trust Accounts

Almost all law offices, even solo practices, should have two bank accounts: an operating account and a trust account, also known as an IOLTA account. Roughly speaking the difference is […]

Adding SSL to Your Attorney Website: 5 Things You Need To Know

Google announced in 2014[1] that it would be using SSL as a ranking factor in search. In other words that means if you have a security certificate applied to your […]

Best Practices For Client Interviews
in Family Law Matters

Client consultations are important in all fields of law in determining whether a client is right for you or your firm. The styles and techniques used for initial interviews or […]

Legal Marketing

How AMP Pages Impact Attorney SEO

Google’s AMP project is yet another example of how the rules are changing for SEO. More and more mobile devices are connected to the internet every day which makes the […]

Mobile Legal Marketing:
The Smart Phone Tipping Point

Mobile Legal Marketing: The Smart Phone Tipping Point The first impression that clients will get about you is when they visit your website on a smart phone. This may come […]

How to Create Quality Rainmaking Relationships on Social Media

In my last article for Legal Ink, Understanding the Key Differences between Marketing and Networking in Social Media, I promised to teach you how to use social media for networking […]

8 Critical Elements of An Effective
Law Firm Website

What makes a good law firm website? There’s plenty of room for disagreement when it comes to style and design elements. But there are important elements which should be present […]

7 Smoking Hot Ideas
to Get New Clients Online

New developments on the internet have made online marketing more effective than ever. The Perceptio marketing firm reports that more clients searching for an attorney found them from internet content […]

Do You Really Have “Useful”
Content on Your Website?

“Content marketing” is a buzzword in 2015. It’s a simple concept. It means creating content (blog entries, videos, reports, webinars, etc.) that is valuable and relevant to your target market. […]