Featured Articles

Outsourcing Office Services in the Legal Industry

Many law firms, no matter the size, have at one point struggled with the concept of outsourcing their office support services. Whether they are grappling with how to monitor an […]

A Story Of Lawyers: A Fun Children’s Book Series About the Legal Profession

Jacqueline Buyze, Esq. is an attorney and the author of the children’s book series “A Story of Lawyers™” which educates children about the work that we do as lawyers. With […]

Link Piggybacking: Modeling Your Competitor’s Success in Search

Even for seasoned SEOs it can be difficult to know where to start with outranking your competition. Do you need more links? More technical fixes on your site? Maybe you […]

Artificial Intelligence 101
And How It Can Help Your Law Firm

In today’s digital world, law firms are seeing increased pressure from clients to incorporate artificial intelligence (AI) and data-driven tools into their law practices. Simply put, clients are being more […]

How AMP Pages Impact Attorney SEO

Google’s AMP project is yet another example of how the rules are changing for SEO. More and more mobile devices are connected to the internet every day which makes the […]

The Essential Elements For Your Annual SEO Audit

Optimizing a site for search involves many tasks and it is easy to lose sight of what you are doing. Having a checklist saves a ton of time. Lawyers can […]

Avoiding the Legal Pitfalls
of an Unpaid Internship Program

Many employers bring interns on board during the summer months to provide training and experience to people who are new to their industries, cultivate future employees, and build strong relationships […]

How to Become A Local SEO Superhero

In a world full of social media and review sites, there are only a select few who can rank on page one. We invite you to learn the secrets to […]

Is Having A Top Domain Name A Right
Fit For Your Practice?

TLDs, or top-level domains, are an important decision for your attorney brand. The type of TLD influences how consumers perceive you and your firm. In the past few years, just […]

Practice Management

How to Use Repetition as Part
of a Successful Mediation Strategy

We’re not all quick studies. During a mediation session you may need to give the same message several times, in different ways, for a party to accept what you’re saying. […]

Why Clients Switch Firms

Why Clients Switch Firms The level of dissatisfaction with lawyers is at an all-time high. And if you can come in and give some service and some results, you’re going […]

How To Keep Your Best Employees

In a world where “Big Data” covers almost every area of the business, there is one important area where no data is systematically collected — and that is data identifying […]

The Key To a Million-Dollar Law Firm

You can’t build a million-dollar law firm by yourself. You need your team to get you where you want to go. From your secretary to your paralegal to your associates, […]

The Challenges of Contract Review

Contract review is one of the most important things attorneys do. It’s also one of the most time-consuming. Millions of hours are logged by lawyers to ensure that every defined […]

Managing Online Risk:
Apps, Mobile, and Social Media Security

Managing Online Risk: Apps, Mobile, and Social Media Security Deborah Gonzalez, Esq. is an attorney and the founder of Law2sm, LLC, a legal consulting firm focusing on helping its clients […]

Legal Marketing

Is Your Website Ready
for Google’s Mobile Armageddon?

Whenever there is advance announcement of an algorithm update from Google, it is promptly followed by a slew of articles and blog posts promoting worry and panic[1]. As it relates […]

When To Know It’s Time
To Redesign Your Website

You’ve heard the phrase, “don’t judge a book by its cover,” but when it comes to finding law firms online, few witticisms are further from the truth. For attorneys, an […]

Building the Groundwork
For Effective Law Firm Websites

Successful lawyers have long-known the following client development formula: Doing Great Legal Work + People Telling Others = New Clients In the digital age, this formula hasn’t changed much. However, […]

How to Generate Free Media Buzz
on the Web…Forever

In SEO, you have to be creative to stay ahead of the curve. Once you have learned the basic concepts about how search engines work[1], you can think of your own […]

Five Ways to Romance Your Clients

Like any relationship, an attorney/client relationship can get into a rut. The excitement of the chase leads to elation when the new client is landed, followed by a period marked […]

The 10-Step Blueprint for
Hyper Local Legal Marketing

Law firms that focus on specific geographical regions know the power of local marketing. It’s logical—put your marketing in front of the people who are most likely to hire your […]