Featured Articles

Link Piggybacking: Modeling Your Competitor’s Success in Search

Even for seasoned SEOs it can be difficult to know where to start with outranking your competition. Do you need more links? More technical fixes on your site? Maybe you […]

Artificial Intelligence 101
And How It Can Help Your Law Firm

In today’s digital world, law firms are seeing increased pressure from clients to incorporate artificial intelligence (AI) and data-driven tools into their law practices. Simply put, clients are being more […]

How AMP Pages Impact Attorney SEO

Google’s AMP project is yet another example of how the rules are changing for SEO. More and more mobile devices are connected to the internet every day which makes the […]

The Essential Elements For Your Annual SEO Audit

Optimizing a site for search involves many tasks and it is easy to lose sight of what you are doing. Having a checklist saves a ton of time. Lawyers can […]

Avoiding the Legal Pitfalls
of an Unpaid Internship Program

Many employers bring interns on board during the summer months to provide training and experience to people who are new to their industries, cultivate future employees, and build strong relationships […]

How to Become A Local SEO Superhero

In a world full of social media and review sites, there are only a select few who can rank on page one. We invite you to learn the secrets to […]

Is Having A Top Domain Name A Right
Fit For Your Practice?

TLDs, or top-level domains, are an important decision for your attorney brand. The type of TLD influences how consumers perceive you and your firm. In the past few years, just […]

Lawyer Marketing – Why Your Brand Matters

Just what the heck is a “brand” and why does “branding” matter for lawyers? These are important questions and there’s a lot of misinformation out there, so let’s dive in: […]

Two-Factor Authentication: A Password Evolution

Why do we need passwords? They are ubiquitous and in our faces all day. I log in on 200 to 300 websites, routers, firewalls, computers and phones during an average […]

Practice Management

Artificial Intelligence 101
And How It Can Help Your Law Firm

In today’s digital world, law firms are seeing increased pressure from clients to incorporate artificial intelligence (AI) and data-driven tools into their law practices. Simply put, clients are being more […]

Ten Social Media Myths

How well do you know the legal aspects of social media? Answer True or False to each of the following statements and find out.   Social media consists of Facebook, […]

What Does Your Malpractice
Insurance Policy Really Cover?

John is a third-generation member of his family’s law firm. His grandfather opened up a now-prestigious, nationally-recognized Washington D.C. firm many years ago. It’s New Year’s Eve Day and as […]

How Much Do Lawyers Really Make in New York City?

How Much Do Lawyers Really Make in New York City? Asking how much a lawyer in New York makes is almost like asking, “How long is a piece of string.”  […]

What’s in a Name? Beware of Your Client’s Name Being Used Without Permission

Numerous people want to work with (or claim they work with or know) professional athletes. You may see the names of athletes and their pictures on websites and promotional materials […]

Tips for Negotiating Over the Phone

Attorneys negotiate over the telephone all the time and there are some things that you and your client should consider if the parties are trying to work out an agreement. […]

Legal Marketing

SEO MythBusters: Do .attorney Domains
Rank Better Than .com Domains?

There is a lot of ambiguity on whether the type of gTLD (generic Top Level Domain) a website has truly influences its position in search and whether they are beneficial […]

15 Best Practices
For Law Firm Web Design

Unless your Web site is findable when people search on keywords related to your law practice, you will not get any new leads. Without traffic to your Web site, you […]

How to Convert Blog Posts
Into Leads and New Clients

For high-growth firms, blogging is the single most important business development tactic – it is more effective than SEO, social media or email marketing. In fact, blogging is one of the […]

Is Your Law Firm’s Domain Name in Danger?

Lawyers, your law firm’s domain name is a valuable asset. And it’s worth protecting. Why does it need to be protected? Because there are predators who can and will steal […]

How Media Relations Is Like Online Dating

We frequently talk to lawyers and law firms that want to be quoted in newspaper and magazine articles as well as interviewed on radio and television. Media relations is a […]

7 Things Public Relations Will Do for Personal Injury Firms

Let’s face it: the biggest problem personal injury lawyers and law firms face is how to remain relevant and top-of-mind with the general public as well as important referral sources […]