Featured Articles

Top Considerations Before Migrating to MS Office 365

Office 365 from Microsoft is a software platform built on a highly redundant and secure infrastructure. It is offered with a monthly or annual fee and includes SharePoint for intranets, […]

5 Local SEO Hacks for Attorneys

If you’re an attorney, location-based searches are one of the primary ways potential clients are finding you online. Generally, someone seeking an attorney will search for one that is geographically […]

A Quick Guide for Protecting Your Firm Against Hacks

Information is the new currency, which makes it worth stealing. Each day, hackers invade organizations for useful data such as personally identifiable information, passwords, market-moving news and corporate intelligence. From […]

Key Considerations When Starting An
AI Program For Your Law Firm

Artificial intelligence has been dominating the legal tech landscape in recent years. By now, most firms have decided that they need to incorporate AI into their practices for one reason […]

Outsourcing Office Services in the Legal Industry

Many law firms, no matter the size, have at one point struggled with the concept of outsourcing their office support services. Whether they are grappling with how to monitor an […]

A Story Of Lawyers: A Fun Children’s Book Series About the Legal Profession

Jacqueline Buyze, Esq. is an attorney and the author of the children’s book series “A Story of Lawyers™” which educates children about the work that we do as lawyers. With […]

Link Piggybacking: Modeling Your Competitor’s Success in Search

Even for seasoned SEOs it can be difficult to know where to start with outranking your competition. Do you need more links? More technical fixes on your site? Maybe you […]

Artificial Intelligence 101
And How It Can Help Your Law Firm

In today’s digital world, law firms are seeing increased pressure from clients to incorporate artificial intelligence (AI) and data-driven tools into their law practices. Simply put, clients are being more […]

How AMP Pages Impact Attorney SEO

Google’s AMP project is yet another example of how the rules are changing for SEO. More and more mobile devices are connected to the internet every day which makes the […]

Practice Management

5 Online Business Development Tips for a Prosperous 2016

Over the last five years there’s been a sea change caused by cell phones and tablets that affect how clients find lawyers. Today, most clients go online to find a […]

Increasing Cash Flow Through
Improved Billing Procedures

Improve your cash flow to improve the success of your practice. In the latest in our series on cash flow we want to look at your billing procedures. In particular […]

Understanding the Legal
Risks of Cloud Computing

Understanding the Legal Risks of Cloud Computing Cloud computing can bring efficiency and mobility to your legal practice but it can also expose you to new risks. Only by understanding […]

“My Bottom Line is…”
And Other Misinterpreted Phrases

Words have meanings.  But are they the meaning that you thought they meant.  There are countless times in mediation, where, just like in the Larsen cartoons, one party will hear […]

How Do You Negotiate
With Someone Who Always Says No?

Resolving a matter is always worth at least a try. There are a number of reasons why a case didn’t settle and not trying to negotiate is reason number one. […]

Why Clients Switch Firms

Why Clients Switch Firms The level of dissatisfaction with lawyers is at an all-time high. And if you can come in and give some service and some results, you’re going […]

Legal Marketing

Negative SEO: It’s Real & Here’s What
Attorneys Can Do To Protect Themselves

Negative SEO is a malicious practice where harmful optimization techniques are performed on a website deliberately (most often in the form of spammy inbound links). If you’ve never been affected […]

Marketing’s Secret Ingredient:
The Testimonial

Marketing to the legal industry comes with its own nuances. Lawyers know that they need to seek products and services that have been tried and tested by professionals like them. […]

Sorry Seems to Be The Hardest Word: Why Saying You’re Sorry is So Important to Rainmakers

With all due respect to Sir Elton John for usurping his song title, why is it so difficult for some people to apologize? Recently, someone posted a message to private legal […]

Ten Opportunities to Improve Your Law Firm Marketing

Your marketing strategy is the key to growing your law firm. If your marketing strategy is stale (or non-existent) you’re not going to fuel the growth you’re probably hoping for. […]

Link Building Tip: How to Acquire Backlinks Naturally with Link-Bait

There is not really a way around building links to your website if you want it to rank well in search. It’s ok to have well-designed link building campaigns but […]

When Law Firm Marketing
Confronts Artificial Intelligence
(What Works, What Doesn’t)

In the haunting motion picture Ex Machina, there is an artificial intelligence program residing in a beautiful humanoid form. Called Ava, she is much more than a robot. Ava responds […]