Home Legal Marketing The Best Rainmaking Exercise
Is To Exercise (Literally)
The Best Rainmaking Exercise  Is To Exercise (Literally)

The Best Rainmaking Exercise
Is To Exercise (Literally)


Two embarrassing admissions:

First, I am writing this because I really need it, probably more than a lot of the readers.

Second, I am publicly declaring that today I am doing something about it (accountability to the world or at least to those who read this – and feel free to hold me to it by sending an email).

Okay, with those two admissions out of the way, I want to ask you a few questions:

Do you exercise? Do you do some sort of movement for an extended period of time that raises your heart rate and works out your muscles?

Do you eat healthfully? No, I am not advocating dieting, or eating in a specific manner – we are all smart enough to know what eating healthfully means.

Unfortunately, I am not great at this – I start exercising for an extended period of time and then let other things get in the way. I eat healthfully for a few days or weeks and then get lazy and grab fast food when I just don’t feel like cooking. And this post is not about weight loss, although I know I definitely could stand to lose a few pounds.

I know I am not the only attorney who suffers from this issue. When you are busy with cases and stressed, it is easy to allow your health to become secondary to everything in your life.

One of the ideas I have been researching lately is the effect of exercise on becoming more successful. Here’s what I found out:

• Exercise can improve memory and concentration: Research from Harvard shows regular exercise can actually help improve your cognitive processes.

• Exercise helps with the symptoms of depression: In a report issued early in 2016, the American Bar Association and the Hazelton Betty Ford Clinic conducted a study which showed

that 21 percent of licensed, employed attorneys qualify as problem drinkers, 28 percent struggle with some level of depression and 19 percent demonstrate symptoms of anxiety.”

 Exercise releases endorphins, which is a “feel good” biological chemical that helps to alleviate depression in most people. In fact, studies have shown that exercise helps improve the symptoms of depression for a longer period of time than medication taken for this.

• Exercise boosts your self-confidence: In addition to looking better in the mirror which enhances the way you feel about yourself, exercise helps to boost your self-esteem by forcing you to reach goals. Let’s say that you have always wanted to run a 5K race, but you have been a couch potato for years –you aren’t going to accomplish this goal tomorrow. But, if you are consistent with your exercise and gradually keep improving, building your stamina, increasing your strength, you will be able to reach that goal. In fact, there are a bunch of smart phone apps and websites designed to help you achieve this (C25K, Running For Beginers).

Lest you think that I am advocating running as your form of exercise, I am not – I hate running! But any exercise routine you undertake should be something that you love, something that you will do consistently, and something in which you can improve your performance each time you do it. So if it’s playing pick-up basketball, aim for more baskets each time. That’s the goal.

What does this have to do with Rainmaking?

Just about everything.

• By setting fitness goals and achieving them, you know you have the abilities to set and achieve your Rainmaking goals.

• When your self-confidence is high, you have no problems meeting with new people.

• When you are thinking clearer, you’re able to help your clients in a more efficient way.

There are so many articles out there on the connection between success and exercise.

And, before you use the excuse “I don’t have the time,” Business Insider has published a list of the exercise habits of 19 very, VERY successful people who do not use that excuse.


An offer for the readers of Legal Ink Magazine:   Sky-Rocket Your Rainmaking Success Coaching CallA complimentary, no obligation Rainmaking Coaching Session for the first 25 attorneys who send an email to info@marketingfield.com with the subject line: Legal Ink Reader and ask to be added to the Rainmaking Recommendations email list and for this complimentary session in the body of the email.

Rainmaking Recommendations are bite sized tips and ideas that are sent on the first and third Wednesday of the Month.

There are 3 things I promise with this complimentary session:

  1. You will think of Rainmaking differently than you do now
  2. You will get one new idea to implement (if not more) and
  3. There will be absolutely, positively NO SALES PITCH.


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Jaime Field
Jaime Field
“Rainmakers Are Not Born, They Are Taught” is a phrase that Jaimie B. Field, Esq. not only believes, but has proven with almost 15 years of teaching attorneys how to ethically build a book of business. Each and every attorney can learn to bring in new business; and now, more than ever, it is imperative to do so in order to control your career. Contact her for more information on Rainmaking Seminars, Workshops, Group Coaching and Individual Coaching to help you and your law firm obtain more business.


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