Home Larry Bodine

Larry Bodine

Larry Bodine is the Senior Legal Marketing Strategist for LawLytics legal marketing in Tucson, Arizona.

Engage Brand Ambassadors to Share Your Law Firm Content with Potential Clients

Larry Bodine 0
Generating positive word-of-mouth has always been an effective way to reach potential clients, especially when it’s online. The statistics show that the 2016 digital approach to word-of-mouth is to engage […]

How Law Firms Can Successfully <br>Market to the Millennials

Larry Bodine 0
Successful law firms are tailoring their marketing to today’s biggest generation — Millennials, who now number 75 million strong and spend $600 billion per year, making them the most lucrative […]

Not Getting New Business Online? <br>Try These 8 Practical Ideas

Larry Bodine 0
A majority of potential customers look up an attorney online before they hire the attorney. But what if you’re not getting new clients online? It’s easy to generate new business […]

When Law Firm Marketing <br>Confronts Artificial Intelligence <br>(What Works, What Doesn’t)

Larry Bodine 0
In the haunting motion picture Ex Machina, there is an artificial intelligence program residing in a beautiful humanoid form. Called Ava, she is much more than a robot. Ava responds […]

6 Ways to Take Control of Your Marketing

Larry Bodine 0
As a lawyer, you don’t want to find yourself in any of these marketing ditches: • There is a mistake on your website that could lead to a disciplinary complaint, […]

Voice Search: 4 Ways to Capitalize on this Big New Trend

Larry Bodine 0
What are adults using Voice Search for? Voice search is rapidly emerging as the predominant way that consumers inquire about products, services and yes, lawyers. Consider this Mobile searches overtook […]

5 Online Business Development Tips for a Prosperous 2016

Larry Bodine 0
Over the last five years there’s been a sea change caused by cell phones and tablets that affect how clients find lawyers. Today, most clients go online to find a […]

Sorting Your Clients <br>into Rankings that Matter

Larry Bodine 0
—The Pareto principle applies to your law practice: —80% of your profit is earned from 20% of your clients, —and 20% of your clients are responsible for 80% of your headaches. Therefore […]

5 Legal Marketing Tips <br>to Stay Above Your Competitors

Larry Bodine 0
For lawyers in practice today, it feels as if we are in a world full of lawyers, all pursuing the same sought-after clients. However, by taking five critical steps online, […]

7 Smoking Hot Ideas <br>to Get New Clients Online

Larry Bodine 0
New developments on the internet have made online marketing more effective than ever. The Perceptio marketing firm reports that more clients searching for an attorney found them from internet content […]

Google Home Services Launches for <br>Tradesmen And Lawyers May Be Next

Larry Bodine 0
Google is now rating plumbers and locksmiths in San Francisco, under the name Google Home Services. Will there be a Google Legal Services directory next? Dan Jaffe, CEO of LawLytics, raises the point […]

The Importance of Writing <br>Your Personal Marketing Plan

Larry Bodine 0
Does your firm simply dress up the lawyers as hunters, send them into the woods and tell them to shoot at anything that moves? Instead, you should practice premeditated business […]

How to Identify Anonymous <br>Visitors to Your Website

Larry Bodine 0
Just today I noticed that a 100-lawyer Florida law firm visited my blog and the visitor read one of my most popular articles, Why 25% of Lawyers Can’t Sell. I have software […]

Top 10 New Marketing Tactics<br> from the PILMMA Summit

Larry Bodine 0
More than 150 lawyers attended the PILMMA legal marketing conference in Ft. Worth last week and came back with pages of money-making ideas. It was a fabulous event to network with […]

Goodbye McDonald’s! Is Your Law Firm Next?

Larry Bodine 0
The day of the cheap McDonald’s hamburger is over. It is the victim of changing demographics in fast-casual restaurants. McDonald’s is busily reorganizing the deck chairs on its ship, sinking […]

3 Essential Steps to Turn Your Website into a Business Development Machine

Larry Bodine 0
Are you frustrated with your website? Is it not producing any results? If so, there are three important changes you must make to transform it from a billboard into a […]

6 Steps for Associates to Transition from a Worker Bee into a Rainmaker

Larry Bodine 0
There comes a day when the partners of your law firm will tell their associates that they need to build their own clientele. The partners will no longer assign work […]

LawLytics Review: Potent Online <br>Marketing for Attorneys

Larry Bodine 0
I first noticed how effective my new website was when I started getting leads right after it went online. Shortly later, I got a request to reprint a blog post […]

Get New Business With <br>Click-Worthy Web Assets

Larry Bodine 0
Success in getting more clicks, conversions and clients on a law firm website turns on website usability — which today means engaging visitors and prompting them to stay longer and dig deeper into your […]

The Stars Show What’s Ahead<br> for Legal Marketing in 2015

Larry Bodine 0
The Stars Show What’s Ahead for Legal Marketing in 2015 I see big changes in law firm marketing coming in 2015. There have been several tipping points — such as […]

The Ten Most Effective<br> Law Firm Marketing Techniques

Larry Bodine 0
Many lawyers don’t get new clients and files because they don’t do enough business development activities, or they waste time on the wrong activities, or they don’t get face-to-face with […]

How to Convert Blog Posts <br>Into Leads and New Clients

Larry Bodine 0
For high-growth firms, blogging is the single most important business development tactic – it is more effective than SEO, social media or email marketing. In fact, blogging is one of the […]

How Google Decides<br> If You Have A Quality Website

Larry Bodine 0
How Google Decides If You Have A Quality Website The rollout of Google’s Panda 4.0 update in May promoted “quality” websites and downgraded “low quality” sites. As a result, some […]

Why 25% of Lawyers Can’t Sell

Larry Bodine 0
Why 25% of Lawyers Can’t Sell Only 20% of lawyers are natural born marketers, according to Dr. Larry Richard, Founder & Principal Consultant at LawyerBrain LLC. He found that an additional […]

Surprise! Yelp is the Most Popular <br>And Trusted Lawyer Website

Larry Bodine 0
Surprise! Yelp is the Most Popular And Trusted Lawyer Website For years lawyers have paid big fees to Martindale-Hubbell, Avvo and Super Lawyers in hopes of generating clients and favorable […]

Mobile Legal Marketing: <br>The Smart Phone Tipping Point

Larry Bodine 0
Mobile Legal Marketing: The Smart Phone Tipping Point The first impression that clients will get about you is when they visit your website on a smart phone. This may come […]

Turning Your Practice<br> Website Visitors into Clients

Larry Bodine 0
Turning Your Practice Website Visitors into Clients Today, the vast majority of potential clients will check out a lawyer’s website before retaining the law firm. To turn this traffic into […]